DDoS is an attempt to exhaust the resources available to a network, application, or service so that genuine users cannot gain access.

Beginning in 2010, and driven in no small part by the rise of Hacktivism, we’ve seen a renaissance in DDoS attacks that has led to innovation in the areas of tools, targets and techniques. Today, the definition of a DDoS attack continues to grow more complicated. Cyber criminals utilize a combination of very high volume attacks, along with more subtle and difficult to detect infiltrations that target applications as well as existing network security infrastructure such as firewalls and IPS.

Why are DDoS attacks so dangerous?

DDoS represents a significant threat to business continuity. As organizations have grown more dependent on the Internet and web-based applications and services, availability has become as essential as electricity.

DDoS is not only a threat to retailers, financial services and gaming companies with an obvious need for availability. DDoS attacks also target the mission critical business applications that your organization relies on to manage daily operations, such as email, salesforce automation, CRM and many others. Additionally, other industries, such as manufacturing, pharma and healthcare, have internal web properties that the supply chain and other business partners rely on for daily business operations. All of these are targets for today’s sophisticated cyber attackers.

What are the consequences of a successful DDoS attack?

When a public facing website or application is unavailable, that can lead to angry customers, lost revenue and brand damage. When business critical applications become unavailable, operations and productivity grind to a halt. Internal websites that partners rely on means supply chain and production disruption.

A successful DDoS campaign also means that your organization has invited more attacks. You can expect attacks to continue until more robust DDoS defenses are deployed.

What are your DDoS Protection Options?

Given the high profile nature of DDoS attacks, and their potentially devastating consequences, many security vendors have suddenly started offering DDoS protection solutions. With so much riding on your decision, it is critical to understand the strengths, and weaknesses, of your options. Please contact us using the below link for urgent assistance.

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